Have you ever read a post that references another blogger and wondered, "Just who the heck is this guy/girl the writer's talking about?". Sometimes when I follow the link I have to hunt pretty hard to get an understanding of who this person is or what they do.
It leaves me thinking... Wouldn't it be nice, if in just a few short sentences, you could get a short summary or bio about the person that was mentioned?
Bloggers should offer a Blogger Bio that other bloggers can copy and paste to the end of their post. It should be something that gives readers a little more insight about you. But it can be more than that...
The added bonus, if you're someone like me and blogging isn't your primary occupation, is the chance to put in a plug for your business or company. By offering a Blogger Bio, you have the opportunity to get links to your business in addition to the one you get to your blog.
For example, my Blogger Bio would look like this:
Mike Lauher's Blogger Bio: Mike uses his blog, Junk Drawer, to put aside useful, interesting things he finds on the internet. In his other life, Mike works for Soy Capital Ag Services which offers professional farm management and Illinois farms for sale.
But of course, this doesn't copy and paste the way I want it to. So, following the instructions on this very useful blog that offers HTML tips and tricks, I can provide my Blogger Bio so that it looks like this:
<b>Mike Lauher's Blogger Bio:</b> Mike uses his blog, <a href="http://michaellauher.blogspot.com/">Junk Drawer</a>, to put aside useful, interesting things he finds on the internet. In his other life, Mike works for Soy Capital Ag Services which offers professional <a href="http://www.soycapitalag.com/">farm management</a> and <a href="http://www.soycapitalag.com/index.cfm?show=30&mid=16">Illinois farms for sale</a>.
This is something they can easily copy and paste to their post.
Offering a Blogger Bio is an easy way to obtain more links to your company or business website. Of course, it's up to each individual blogger how they want to reference your blog. Some may use it, others may not. But they definitely wont use it if its not available to them.